Why Trust Is the Key to Customer Loyalty

Why Trust Is the Key to Customer Loyalty

It’s Marketing 101: The marketer’s two jobs are customer acquisition and loyalty/retention.   When it comes to retention, there’s an often-overlooked factor that plays an over-sized role: trust. Trust comes from a relationship and it …

Are you in our out: Social Commerce

Are you in our out: Social Commerce

We’re moving towards a point where social networks will become as significant as traditional networks. By 2025, it will be unlikely that anyone will be able to survive without being part of some kind of …

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