Monthly Archives: October 2016

Is your Landing Page Optimised?

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  Effective landing pages are a necessary tool to capture and record visitor data through a lead registration form to generate leads for any organisation. Unfortunately, only 56% of B2B organisations use landing pages, and the primary reason for this is because marketers don’t know how to set them up or they are not seen as […]

Email Marketing Today vs. Tomorrow

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Whether you know it or not, you are living and breathing in an email marketing revolution. I am sure you’re aware that data is a marketer’s most powerful mechanism and the opportunities that come with this are shaping the future of marketing. Our ability to tap into your customer’s behaviour more than ever before is […]